I Hate Elevator Pitches

I Hate Elevator Pitches

I hate elevator pitches. The term, the idea, the concept and the ‘pitch’ itself. Here’s why. An elevator pitch is supposed to be a 30 second memorized, predetermined, premeditated ‘idea’ … Continue reading

Digital Trends for 2015

Dozens of reports show statistics for trends that are lengthy and time consuming to read. Here’s the deal: Data fun: In 2014: Content marketing yielded better results than they believed … Continue reading

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